What message do you want a music video to represent?
This question was important as audience would want to watch a music video for a purpose, this purpose could range from to inspiration, truth or simply to take there mind on imagination trip. It was very important to know exactly what message the audience wanted to see instead of guess work which could lead the process in the wrong direction.
This question was based on desirable lifestyle, wealth, reality and other (option given to the audience if the disagreed with the previous options). The audience wanted to see reality in the video but least a desirable lifestyle, the median was seeing wealth being sent as a message. This concept will fit into our music video well as the song and storyboard shows a situation of breaking up and it will not always be a happy ever after or a easy heart break, we will not be heavily glorifying for example big mansions, golf court or cars..
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